Baddie | Blush Bold Matte

This pink came to play cute—and win.

Baddie is a soft, flirty blush-pink matte that brings feminine energy with a sharp edge. She’s the shade you throw on when you’re feeling unbothered, unbent, and fully in your element.

Glides on like satin, dries down like confidence, and stays locked in through every compliment, kiss, and camera flash. She’s sweet, but she doesn’t melt under pressure.

Whether you’re running errands in a hoodie or stepping into the room like the whole mood, Baddie shows up for every version of you — playful, polished, and always that girl.

VEGAN. NON-DRYING. BLACK-OWNED. WOMAN-LED.