★★★★★2 weeks ago
Coffee brown, extra shot
Deep espresso with warm mocha in it. It's the grown brown I've been trying to find for years.
— Renata M.
The Midnight Matte Collection (matte lipstick)
Sophisticated
Deep coffee brown for the culture.
★★★★★4.8 · 12 reviews
$25Matte Liquid Lipstick
The Midnight Matte Collection is our full-pigment, all-night liquid lipstick — cushioned on the lip, locked in place, never chalky. Lightly chocolate-scented, non-drying, and formulated with squalane and shea butter so the color stays comfortable for up to 24 hours without reapplying. Vegan, cruelty-free, and transfer-proof once set.
The Shade
A rich, deep coffee brown with warm mocha undertones. Bold, grounded, and unapologetically grown.
Velvet matte · deep coffee brown
Up to 24 hours transfer-proof wear without reapplying · Vegan · Cruelty-free
Shade Gallery
Sophisticated in motion.
Video
← Swipe →
Ingredients
Clean formula. Loud finish.
- Isododecane
- Dimethicone
- Microcrystalline Wax
- Bentonite
- Methyl Methacrylate Crosspolymer
- Polymethylsilsesquioxane
- Propylene Carbonate
- Phenoxyethanol
- May Contain (+/-): Iron Oxides (CI 77491, CI 77492, CI 77499)
- Mica (CI 77091)
- Red 6 (CI 15850)
- Red 28 Lake (CI 45410)
- Titanium Dioxide (CI 77891)
- Yellow 6 Lake (CI 15985)
- Yellow 5 Lake (CI 19140)
- Manganese Violet (CI 73360)
- Bismuth Oxychloride (CI 77163)
- Blue 1 Lake (CI 42090)
- Red 7 (CI 15850)
- Red 30 Lake (CI 73360)
- Orange 5 (CI 45370)
- Red 21 (CI 45380)
- Red 21 Lake (CI 45380)
- Red 22 (CI 45380)
- Red 33 (CI 17200)
- Red 36 (CI 12085)
Vegan · Cruelty-free · Never tested on animals
How to wear it
The ritual.
- 1Prep lips with PoutFrost Lip Scrub for a smooth base.
- 2Line the lip with a Velvet Trace Liner in a complementary shade.
- 3Apply Midnight Matte from the center outward in a single, even coat.
- 4Let set for 60 seconds — do not press lips together while it sets.
- 5Kiss loud.
The Voices
12 reviews · 4.8 out of 5
★★★★★2 weeks ago
Made for deeper complexions
This brown doesn't disappear on me. It's rich and defined against my skin without going ashy.
— Nkechi A.
★★★★★3 weeks ago
Chocolate scent suits it
A coffee-brown lipstick that smells faintly like cocoa is genuinely delightful.
— Britney H.
★★★★★1 month ago
Deeper than expected
It's darker than the swatch on my lips — nearly a bitter chocolate. Beautiful, just be ready.
— Salma K.
★★★★★1 month ago
Office to dinner
Neutral enough for a board meeting, deep enough for dinner after. No touchups either way.
— Corinne D.
★★★★★2 months ago
Doesn't go gray
So many deep browns turn dusty by hour three. This one held its warm mocha tone all day.
— Anaya B.
★★★★★2 months ago
Beautiful with a brown liner
Liner underneath and this on top gives the most defined, expensive-looking brown lip.
— Petra S.
★★★★★3 months ago
Fall in a tube
Wear it with camel coats and gold hoops and you're done.
— Meiling Z.
★★★★★3 months ago
Survived my wedding rehearsal
Ate, cried, hugged fifty people. The coffee brown was still there.
— Latoya G.
★★★★★4 months ago
Rich pigment, small learning curve
Because it's so saturated, tidy edges matter. Once I got that down it's my favorite.
— Ingrid F.
★★★★★5 months ago
Comfortable deep shade
Never felt heavy or tight despite the depth of the color.
— Kwan-Yin L.
★★★★★6 months ago
The brown my aunties ask about
Every family function someone wants the name. It's that kind of brown.
— Shirelle C.
More from The Midnight Matte Collection (matte lipstick)
Try the family.
The Midnight Matte Collection (matte lipstick)
Voluptuous$25
The Midnight Matte Collection (matte lipstick)
Working Girl$25
The Midnight Matte Collection (matte lipstick)
Ladylike$25
The Midnight Matte Collection (matte lipstick)
One of a Kind$25
The Midnight Matte Collection (matte lipstick)
Brave$25
The Midnight Matte Collection (matte lipstick)
Enticing$25